Pricing Carpet Cleaning Is Easy (ish)
Pricing carpet cleaning can be hard, but to some extent the answer to the question “How much should I charge for my...
Grow a Pair Doris …
Say you’re a carpet cleaner and you go out and do a quote. Once you’ve measured up and it comes to the time you have...
Quotes To Live By
In this post I will give you 4 inspirational quotes from Tony Robbins but first here's a little bit about him. Tony...
No More Mr Nice Guy
Here is a MASSIVE mistake that many business owners make when they are doing their copywriting (writing ads, web...
Be An Expert
Demonstrating yourself as an authority online will help you acquire both recognition and respect, and that recognition...
Forget Brand Awareness In Your Carpet Cleaning Ads
Many business or marketing "gurus" will tell you that marketing is just about "getting your name out there" but unless...
Offer Deluxe Products In Carpet Cleaning
Having worked with thousands of business owners over the years it’s my experience that almost every SME business sells...
The Power of Positioning
Here’s a short story about Arnold Swarzenigger. People think that Arnold was somehow famous overnight and he just...
Yes Men Will Kill Your Business
One of the fastest ways to lose all your money and kill your business is to surround yourself with “Yes Men.” ...
It’s All Your Fault
A few years ago I had a couple of health problems which meant I had to employ someone else to do my carpet cleaning...